Negotiating with a car dealer can be a daunting task. Facts are car dealers are trained to take in the customer like prey in the wild.
While as you do this once every few years its not something that you would necessarily be efficient at. Here we go through a few tips that will help you.
Know you’re Budget
Whether its monthly payment or outright purchase know what you’re limit is. Car sales men are target on numbers and value of deals they want you to spend as much as possible. Not get you the car you can afford….
Research the numbers
If you are interested in a particular. Enter negotiation fully armed with the figures this will allow you to negotiate based on fact rather than opinion and emotion.
You need to know the value of the vehicle you want to buy ( Parkers guide etc)
Any offers or incentives on the vehicles you are looking at?
The trade in value of your current vehicle
This gives you the ability to be fully clued up as to what is an actual good deal for the car.
Stay away from the showroom
Never do a deal after a test drive the Sales man is banking on you to come out of the car after one with some emotional attachment to the car. The car suits you…. Doesn’t it drive better that your 15 year old fiesta, etc etc. Once you have test driven the car there really is no need to go back to the showroom. You can negotiate remotely. This allows you to control the negotiation if the dealer isn’t budging or you don’t like how you’re being treated you can just say bye and put down the phone. They may say come down but you don’t need to say you have already test driven the car you just need the best price.
Once you get the best price off one dealer contact a few more. Dealers will tend to ask you what you have been quoted but don’t reveal this information, just ask what their best price is. As most dealers will have a lot more margin and if you give them a price they may just only beat your previous offer by £100. When in fact they could go much lower.
Be in control
Most sales people want to get you into their familiar process where they can turn the pressure on to get a sale. Test Drive, into the sales office, then closing the deal. We would avoid closing a deal in the showroom.
If the salesperson does get you into this process don’t be afraid to break it, if the salesman has to check with a sales manager to get your deal. Get up take a walk the sales man will find you don’t worry about that and this shows who is in control of the deal.
Check full price before signing anything
Dealers tend to try and claw back anything that was given away in the deal with inflated document fees or hidden charges. Make sure you run through the whole deal at the end thoroughly before you sign any paperwork.
Call Car Buying Guru
Car Buying Guru have over 20 years combined in the industry and are experts in negotiation. We can help you get a better deal on a car and even arrange the finance and getting the car to you. Saves you the hassle of doing all of the above yourself and still get an excellent deal. Contact us now